Why LinkedIn matters for your outbound
LinkedIn is consistently the highest-performing channel for outbound prospecting. Reply rates on LinkedIn outreach typically outpace email by a wide margin because messages land in a less crowded inbox, prospects can verify who you are at a glance, and the channel itself signals intent more clearly than a cold email. If you’re running outbound campaigns, but you’re on a Basic or Premium LinkedIn account, you’re leaving performance on the table.What changes when you upgrade
Higher daily activity limits. LinkedIn enforces stricter limits on lower-tier accounts to prevent spam-like behavior. Sales Navigator unlocks meaningfully higher ceilings for connection requests and profile views, which means Ava can run your sequences at full capacity instead of throttling.💡 Coming soon: InMail as a channel in Artisan. Sales Navigator includes 50 InMail credits per month, which will let Ava reach prospects you aren’t yet connected to without a connection request first.
Which plan to choose
We recommend upgrading to Sales Navigator Core. The activity limits and InMail allotments are identical across Core, Advanced, and Advanced Plus, so upgrading to a higher tier beyond Core won’t give any additional headroom.How to upgrade
- Go to linkedin.com/sales and select Sales Navigator Core.
- Complete checkout with the same LinkedIn account you’ve connected to Artisan.
- No reconnection needed in Artisan. The upgrade applies automatically to your existing connected account.